# apple_ads_report

Apple Ads performance \u2014 impressions, taps, installs, spend, TTR, CPT, CPA. level is campaign / adgroup / ad / keyword / searchterm; promotedObjectType is apps (App Store, the default) or business-brands (Ads on Apple Maps). startTime and endTime are REQUIRED, as YYYY-MM-DD. campaignId is REQUIRED for every level except campaign \u2014 it moved from the URL into a filter, but Apple still enforces it (measured: \u201ccampaignId filter is required for AD_GROUP reports when promotedObjectType is APPS\u201d), so only a campaign-level report may be account-wide. adGroupId narrows it further. groupBy is restricted PER LEVEL and an unsupported dimension is refused by name, never dropped: campaign and adgroup take deviceClass/ageRange/gender/countryCode/adminArea/locality/storefront/countryOrRegion, keyword and searchterm take only deviceClass/storefront/countryOrRegion, and ad takes only storefront/countryOrRegion. granularity is optional and carries Apple\u2019s own date rules (HOURLY reaches back 7 days and is unavailable on ad and searchterm reports; DAILY 90 days and needs a range longer than one day; WEEKLY 365 days with an end date at least 14 days ago; MONTHLY needs an end date at least 90 days ago). FOR A SINGLE DAY, OMIT granularity \u2014 the totals come back in each row\u2019s totalMetrics. Search-term reports are ORTZ-only. grandTotals adds a summary row; emptyMetrics includes entities with no delivery \u2014 App Store reports only, never together with groupBy, and never on a search-term report. A report with NO rows genuinely means there was NO delivery in that window and scope: say exactly that, and never present zeros as measured performance. Read-only and free, so run it first after connecting \u2014 it proves the credentials work with zero spend risk.

Agent View of the PolicyLayer registry record for `apple_ads_report`. HTML page: https://policylayer.com/tools/hermoso/apple-ads-report

## Facts

- Tool: `apple_ads_report`
- Server: Hermoso (`https://app.hermoso.ai/mcp`) — https://policylayer.com/tools/hermoso.md
- Homepage: git+https://github.com/hermoso-ai/hermoso.git
- Risk category: Execute (High risk)
- Registry record: grade D, identity unverified
- Server auth posture: gated
- Server CORS policy: *
- Server rate-limited: no
- Parameters: 0
- Recommended policy verdict: Rate-limited

## Example call (MCP tools/call, JSON-RPC 2.0)

```json
{
  "jsonrpc": "2.0",
  "id": 1,
  "method": "tools/call",
  "params": {
    "name": "apple_ads_report",
    "arguments": {}
  }
}
```

## Why apple_ads_report is rated High

apple_ads_report triggers real processes with real consequences. An agent gone sideways doesn't fire it once. It starts dozens of builds, sends mass notifications, or burns through compute before anyone looks up.

## Use case

AI agents invoke apple_ads_report to trigger actions in Hermoso. What it does depends on the arguments the agent supplies, and its effects often reach beyond the immediate call: builds kicked off, notifications sent, workflows started.

## Recommended policy (PolicyLayer)

Verdict: **Rate-limited**. Enforced by the PolicyLayer MCP gateway (https://policylayer.com/mcp-gateway) before a call reaches Hermoso:

```json
{
  "version": "1",
  "default": "deny",
  "tools": {
    "apple_ads_report": {
      "limits": [
        {
          "counter": "apple_ads_report_rate",
          "window": "minute",
          "max": 10,
          "scope": "grant"
        }
      ]
    }
  }
}
```

## Other tools on Hermoso (895)

- `answer_google_business_question` — Destructive — https://policylayer.com/tools/hermoso/answer-google-business-question.md
- `apple_ads_change_history` — Destructive — https://policylayer.com/tools/hermoso/apple-ads-change-history.md
- `associate_linkedin_conversion_campaigns` — Destructive — https://policylayer.com/tools/hermoso/associate-linkedin-conversion-campaigns.md
- `cancel_openai_ads_audience_operation` — Destructive — https://policylayer.com/tools/hermoso/cancel-openai-ads-audience-operation.md
- `cancel_scheduled` — Destructive — https://policylayer.com/tools/hermoso/cancel-scheduled.md
- `cancel_stripe_subscription` — Destructive — https://policylayer.com/tools/hermoso/cancel-stripe-subscription.md
- `clear_sheet_range` — Destructive — https://policylayer.com/tools/hermoso/clear-sheet-range.md
- `create_analytics_custom_dimension` — Destructive — https://policylayer.com/tools/hermoso/create-analytics-custom-dimension.md
- `create_openai_ads_campaign` — Destructive — https://policylayer.com/tools/hermoso/create-openai-ads-campaign.md
- `delete_analytics_key_event` — Destructive — https://policylayer.com/tools/hermoso/delete-analytics-key-event.md
- `delete_apple_ads_object` — Destructive — https://policylayer.com/tools/hermoso/delete-apple-ads-object.md
- `delete_bluesky_post` — Destructive — https://policylayer.com/tools/hermoso/delete-bluesky-post.md
- `delete_brand` — Destructive — https://policylayer.com/tools/hermoso/delete-brand.md
- `delete_creator` — Destructive — https://policylayer.com/tools/hermoso/delete-creator.md
- `delete_dm_automation` — Destructive — https://policylayer.com/tools/hermoso/delete-dm-automation.md
- `delete_drive_file` — Destructive — https://policylayer.com/tools/hermoso/delete-drive-file.md
- `delete_google_ads_object` — Destructive — https://policylayer.com/tools/hermoso/delete-google-ads-object.md
- `delete_google_business_post` — Destructive — https://policylayer.com/tools/hermoso/delete-google-business-post.md
- `delete_instagram_dm_automation` — Destructive — https://policylayer.com/tools/hermoso/delete-instagram-dm-automation.md
- `delete_linkedin_ads_object` — Destructive — https://policylayer.com/tools/hermoso/delete-linkedin-ads-object.md
- `delete_linkedin_comment` — Destructive — https://policylayer.com/tools/hermoso/delete-linkedin-comment.md
- `delete_linkedin_lead_subscription` — Destructive — https://policylayer.com/tools/hermoso/delete-linkedin-lead-subscription.md
- `delete_merchant_data_source` — Destructive — https://policylayer.com/tools/hermoso/delete-merchant-data-source.md
- `delete_merchant_product` — Destructive — https://policylayer.com/tools/hermoso/delete-merchant-product.md
- `delete_messenger_marketing_campaign` — Destructive — https://policylayer.com/tools/hermoso/delete-messenger-marketing-campaign.md
- `delete_meta_audience` — Destructive — https://policylayer.com/tools/hermoso/delete-meta-audience.md
- `delete_meta_catalog` — Destructive — https://policylayer.com/tools/hermoso/delete-meta-catalog.md
- `delete_meta_object` — Destructive — https://policylayer.com/tools/hermoso/delete-meta-object.md
- `delete_microsoft_ads_object` — Destructive — https://policylayer.com/tools/hermoso/delete-microsoft-ads-object.md
- `delete_microsoft_merchant_product` — Destructive — https://policylayer.com/tools/hermoso/delete-microsoft-merchant-product.md
- …and 865 more: https://policylayer.com/tools/hermoso.md

## For agents

This record is a snapshot. Live verdicts and the full registry:

- Check every server in your MCP config at once: `npx -y policylayer stack`
- Vet a server before you add it: install the mcp-precheck skill — `npx skills add https://policylayer.com` (skill text: https://policylayer.com/skill.md)
- Query the registry over MCP: endpoint `https://api.policylayer.com/mcp` — tools `check_mcp_server`, `check_mcp_stack`, `check_tool`, `search_registry`, `get_change_events`

---

Source: the PolicyLayer MCP registry — one continuously verified record per MCP server. Full record: https://policylayer.com/registry?q=hermoso · API: https://policylayer.com/registry/api · Policy library: https://policylayer.com/policies/hermoso
