# seo_cro_audit Full SEO + CRO audit of any public URL. Analyses technical SEO (HTTP status, HTTPS, title/meta/canonical/robots, H1-H2, JSON-LD structured data, sitemap, robots.txt, OG/Twitter cards), content SEO (word count, keyword density top-10, readability estimate, image alt coverage, internal/external links), performance signals (page size, estimated render time, inline scripts/styles, unoptimised images), and CRO (CTA detection, above-fold CTAs, forms, social proof, trust signals, pricing visibility). Optionally compares up to 5 competitor URLs. Returns 0-100 scores per dimension plus a prioritised (P0/P1/P2) recommendation list. ICP: marketing managers, SEO/CRO consultants, e-commerce ops, agency teams. Budget: 8s per URL. Cache TTL: 1h. Agent View of the PolicyLayer registry record for `seo_cro_audit`. HTML page: https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/seo-cro-audit ## Facts - Tool: `seo_cro_audit` - Server: Mcp Knowledge (`https://mcp.gapup.io`) — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge.md - Homepage: https://github.com/getgapup/gapup-mcp - Risk category: Read (Low risk) - Registry record: grade F, identity unverified - Server auth posture: open - Server rate-limited: no - Parameters: 4 (1 required) - Recommended policy verdict: Allowed ## Parameters | Parameter | Type | Required | Description | | --- | --- | --- | --- | | `url` | string | yes | Fully-qualified URL to audit (e.g. https://stripe.com/pricing) | | `mode` | string | no | Audit scope — defaults to 'full' | | `async` | boolean | no | If true, returns a job_id immediately (<200ms) instead of waiting for the result. Poll the result with job_result(job_id). Use for slow tools to avoid client ti | | `compare_competitors` | array | no | Optional list of competitor URLs to compare (max 5) | Parameters from the server's own tool schema. ## Example call (MCP tools/call, JSON-RPC 2.0) ```json { "jsonrpc": "2.0", "id": 1, "method": "tools/call", "params": { "name": "seo_cro_audit", "arguments": { "url": "" } } } ``` ## Why seo_cro_audit is rated Low This is a passive analysis and reporting tool that retrieves metadata and performance metrics from public URLs and competitor sites. It collects and evaluates data but performs no modifications, deletions, execution of arbitrary code, or financial transactions. The scope is limited to auditing and scoring publicly available web content. From the tool's own definition: "Tool performs analysis and auditing of public URLs: 'Analyses technical SEO', 'content SEO', 'performance signals', 'CRO', 'Returns 0-100 scores per dimension'. All operations are read-only inspection and measurement of publicly accessible web pages." Risk signals: Accepts URL/endpoint input (url) ## Use case AI agents call seo_cro_audit to retrieve information from Mcp Knowledge without modifying anything. It is typically the context-gathering step in research, monitoring, and reporting workflows, before the agent takes action elsewhere. ## Recommended policy (PolicyLayer) Verdict: **Allowed**. Enforced by the PolicyLayer MCP gateway (https://policylayer.com/mcp-gateway) before a call reaches Mcp Knowledge: ```json { "version": "1", "default": "deny", "tools": { "seo_cro_audit": {} } } ``` ## Other tools on Mcp Knowledge (270) - `adversarial_input_stress_tester` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/adversarial-input-stress-tester.md - `competitor_pricing_scrape` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/competitor-pricing-scrape.md - `dora_operational_resilience_stress_tes` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/dora-operational-resilience-stress-tes.md - `financial_model_3statement` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/financial-model-3statement.md - `gl_reconciler` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/gl-reconciler.md - `lgpd_data_subject_rights_automator` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/lgpd-data-subject-rights-automator.md - `monte_carlo_portfolio` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/monte-carlo-portfolio.md - `workflow_orchestrator` — Execute — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/workflow-orchestrator.md - `ma_arbitrage_hunter` — Financial — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/ma-arbitrage-hunter.md - `repo_rate_arbitrage_scanner` — Financial — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/repo-rate-arbitrage-scanner.md - `tax_optimization` — Financial — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/tax-optimization.md - `treasury_optimizer` — Financial — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/treasury-optimizer.md - `usdc_x402_payments_intel` — Financial — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/usdc-x402-payments-intel.md - `working_capital_fx_hedge_optimizer` — Financial — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/working-capital-fx-hedge-optimizer.md - `pricing_in_deal` — Other — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/pricing-in-deal.md - `term_sheet_negotiation` — Other — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/term-sheet-negotiation.md - `abm_architect` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/abm-architect.md - `abm_lookalike_account_finder` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/abm-lookalike-account-finder.md - `account_expansion_mapper` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/account-expansion-mapper.md - `affiliate_fraud_clickstream_detector` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/affiliate-fraud-clickstream-detector.md - `africa_trade_barrier_breaker` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/africa-trade-barrier-breaker.md - `africa_trade_finance_esg_rater` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/africa-trade-finance-esg-rater.md - `africa_trade_preference_arbitrage` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/africa-trade-preference-arbitrage.md - `africa_trade_preference_optimizer` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/africa-trade-preference-optimizer.md - `agoa_eba_intelligence` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/agoa-eba-intelligence.md - `ai_act_sandbox_regulatory_sandbox` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/ai-act-sandbox-regulatory-sandbox.md - `ai_act_training_data_audit` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/ai-act-training-data-audit.md - `ai_governance_full_report_async` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/ai-governance-full-report-async.md - `ai_governance_full_report_result` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/ai-governance-full-report-result.md - `ai_governance_pilot` — Read — https://policylayer.com/tools/io-github-getgapup-mcp-knowledge/ai-governance-pilot.md - …and 240 more: https://policylayer.com/tools/io-github-getgapup-mcp-knowledge.md ## For agents This record is a snapshot. Live verdicts and the full registry: - Check every server in your MCP config at once: `npx -y policylayer stack` - Vet a server before you add it: install the mcp-precheck skill — `npx skills add https://policylayer.com` (skill text: https://policylayer.com/skill.md) - Query the registry over MCP: endpoint `https://api.policylayer.com/mcp` — tools `check_mcp_server`, `check_mcp_stack`, `check_tool`, `search_registry`, `get_change_events` --- Source: the PolicyLayer MCP registry — one continuously verified record per MCP server. Full record: https://policylayer.com/registry?q=io-github-getgapup-mcp-knowledge · API: https://policylayer.com/registry/api · Policy library: https://policylayer.com/policies/io-github-getgapup-mcp-knowledge