# google_ads_cpc_detect_trend

Detect rising/falling CPC trends in a Google Ads campaign

Agent View of the PolicyLayer registry record for `google_ads_cpc_detect_trend`. HTML page: https://policylayer.com/tools/logly-mureo/google-ads-cpc-detect-trend

## Facts

- Tool: `google_ads_cpc_detect_trend`
- Server: Mureo (`logly/mureo`) — https://policylayer.com/tools/logly-mureo.md
- Homepage: https://github.com/logly/mureo
- Risk category: Read (Low risk)
- Registry record: grade F, identity unverified
- Server rate-limited: no
- Parameters: 0
- Recommended policy verdict: Allowed

## Example call (MCP tools/call, JSON-RPC 2.0)

```json
{
  "jsonrpc": "2.0",
  "id": 1,
  "method": "tools/call",
  "params": {
    "name": "google_ads_cpc_detect_trend",
    "arguments": {}
  }
}
```

## Why google_ads_cpc_detect_trend is rated Low

The tool retrieves and analyzes campaign performance metrics (CPC trends) to identify patterns. This is a passive analytical operation with no side effects on campaign configuration, budgets, ads, or account state. It neither modifies data (Write), executes external commands (Execute), deletes anything (Destructive), nor moves money (Financial).

From the tool's own definition: "Tool performs trend detection on CPC (cost-per-click) metrics—a read-only analysis operation. Description uses 'detect,' implying observation and querying of existing campaign data without modification, creation, or deletion."

## Use case

AI agents call google_ads_cpc_detect_trend to retrieve information from Mureo without modifying anything. It is typically the context-gathering step in research, monitoring, and reporting workflows, before the agent takes action elsewhere.

## Recommended policy (PolicyLayer)

Verdict: **Allowed**. Enforced by the PolicyLayer MCP gateway (https://policylayer.com/mcp-gateway) before a call reaches Mureo:

```json
{
  "version": "1",
  "default": "deny",
  "tools": {
    "google_ads_cpc_detect_trend": {}
  }
}
```

## Other tools on Mureo (224)

- `google_ads_callouts_remove` — Destructive — https://policylayer.com/tools/logly-mureo/google-ads-callouts-remove.md
- `google_ads_conversions_remove` — Destructive — https://policylayer.com/tools/logly-mureo/google-ads-conversions-remove.md
- `google_ads_keywords_remove` — Destructive — https://policylayer.com/tools/logly-mureo/google-ads-keywords-remove.md
- `google_ads_negative_keywords_remove` — Destructive — https://policylayer.com/tools/logly-mureo/google-ads-negative-keywords-remove.md
- `google_ads_negative_placements_remove` — Destructive — https://policylayer.com/tools/logly-mureo/google-ads-negative-placements-remove.md
- `google_ads_sitelinks_remove` — Destructive — https://policylayer.com/tools/logly-mureo/google-ads-sitelinks-remove.md
- `meta_ads_ad_rules_delete` — Destructive — https://policylayer.com/tools/logly-mureo/meta-ads-ad-rules-delete.md
- `meta_ads_audiences_delete` — Destructive — https://policylayer.com/tools/logly-mureo/meta-ads-audiences-delete.md
- `meta_ads_catalogs_delete` — Destructive — https://policylayer.com/tools/logly-mureo/meta-ads-catalogs-delete.md
- `meta_ads_products_delete` — Destructive — https://policylayer.com/tools/logly-mureo/meta-ads-products-delete.md
- `meta_ads_split_tests_end` — Destructive — https://policylayer.com/tools/logly-mureo/meta-ads-split-tests-end.md
- `rollback_apply` — Destructive — https://policylayer.com/tools/logly-mureo/rollback-apply.md
- `google_ads_btob_optimizations` — Execute — https://policylayer.com/tools/logly-mureo/google-ads-btob-optimizations.md
- `google_ads_capture_screenshot` — Execute — https://policylayer.com/tools/logly-mureo/google-ads-capture-screenshot.md
- `meta_ads_conversions_send` — Execute — https://policylayer.com/tools/logly-mureo/meta-ads-conversions-send.md
- `meta_ads_conversions_send_purchase` — Execute — https://policylayer.com/tools/logly-mureo/meta-ads-conversions-send-purchase.md
- `mureo_analytics_run` — Execute — https://policylayer.com/tools/logly-mureo/mureo-analytics-run.md
- `google_ads_budget_reallocation` — Financial — https://policylayer.com/tools/logly-mureo/google-ads-budget-reallocation.md
- `meta_ads_instagram_boost` — Financial — https://policylayer.com/tools/logly-mureo/meta-ads-instagram-boost.md
- `meta_ads_page_posts_boost` — Financial — https://policylayer.com/tools/logly-mureo/meta-ads-page-posts-boost.md
- `analysis_anomalies_check` — Read — https://policylayer.com/tools/logly-mureo/analysis-anomalies-check.md
- `analysis_delivery_collapse_check` — Read — https://policylayer.com/tools/logly-mureo/analysis-delivery-collapse-check.md
- `analysis_delivery_collapse_diagnose` — Read — https://policylayer.com/tools/logly-mureo/analysis-delivery-collapse-diagnose.md
- `analysis_exclusion_impact_preview` — Read — https://policylayer.com/tools/logly-mureo/analysis-exclusion-impact-preview.md
- `analysis_tracking_consistency_check` — Read — https://policylayer.com/tools/logly-mureo/analysis-tracking-consistency-check.md
- `creative_studio_brand_kit_get` — Read — https://policylayer.com/tools/logly-mureo/creative-studio-brand-kit-get.md
- `creative_studio_providers_list` — Read — https://policylayer.com/tools/logly-mureo/creative-studio-providers-list.md
- `google_ads_accounts_list` — Read — https://policylayer.com/tools/logly-mureo/google-ads-accounts-list.md
- `google_ads_ad_groups_list` — Read — https://policylayer.com/tools/logly-mureo/google-ads-ad-groups-list.md
- `google_ads_ad_performance_compare` — Read — https://policylayer.com/tools/logly-mureo/google-ads-ad-performance-compare.md
- …and 194 more: https://policylayer.com/tools/logly-mureo.md

## For agents

This record is a snapshot. Live verdicts and the full registry:

- Check every server in your MCP config at once: `npx -y policylayer stack`
- Vet a server before you add it: install the mcp-precheck skill — `npx skills add https://policylayer.com` (skill text: https://policylayer.com/skill.md)
- Query the registry over MCP: endpoint `https://api.policylayer.com/mcp` — tools `check_mcp_server`, `check_mcp_stack`, `check_tool`, `search_registry`, `get_change_events`

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Source: the PolicyLayer MCP registry — one continuously verified record per MCP server. Full record: https://policylayer.com/registry?q=logly-mureo · API: https://policylayer.com/registry/api · Policy library: https://policylayer.com/policies/logly-mureo
