create_rich_media_ad_item

Create a new rich media ad item

SERVERAdButler SOURCEadbutler/mcp-server

Medium RISK CLASS

Category Write

Parameters 122 required

Recommended Rate-limitedsee the rule below

Registry record Grade F, identity unverified Pull the record →

This record as markdown: /tools/adbutler/create-rich-media-ad-item.md

WHAT IT DOES

What create_rich_media_ad_item does on AdButler

AI agents use create_rich_media_ad_item to create or update resources in AdButler, usually the action step of a workflow, after the agent has gathered context. Every call changes real data in your AdButler environment.

Parameter	Type	Required	Description
`name`	string	Yes	Ad item name
`width`	number	—	Ad width in pixels
`height`	number	—	Ad height in pixels
`creative`	number	Yes	Rich media creative ID
`location`	string	—	Click-through URL
`metadata`	object	—	Custom metadata key-value pairs
`tracking_pixel`	string	—	Third-party tracking pixel URL
`tracking_pixels`	array	—	Array of tracking pixel URLs
`html_content_below`	string	—	HTML content below the ad item
`trusted_redirect_domains`	array	—	Trusted redirect domains
`expand_vertical_direction`	string	—	Vertical expand direction
`expand_horizontal_direction`	string	—	Horizontal expand direction

Parameters from the server's own tool schema.

RISK

Why create_rich_media_ad_item is rated Medium

This tool creates new ad items, which is a reversible modification operation (can be archived or deleted). It does not execute arbitrary code, delete data irreversibly, move money, or retrieve information. The blast radius is moderate: misuse could create unwanted ad campaigns or pollute the ad inventory, but changes are not destructive and can be undone.

From the tool's definition Tool name and description: 'Create a new rich media ad item' — the verb 'create' indicates a write operation that produces a new resource in the AdButler advertising system.

Risk signalsHigh parameter count (12 properties)

Attacks that exploit this kind of access

RECOMMENDED RULE

The rule that runs create_rich_media_ad_item safely

PolicyLayer is an MCP gateway: it sits between your AI agents and AdButler, and checks every tool call against a rule you set before the call runs. Nothing changes on the server itself. For create_rich_media_ad_item, this is the rule to start with:

create_rich_media_ad_item Rate-limited

create_rich_media_ad_item stays usable, but capped: an agent stuck in a loop can't make hundreds of changes a minute. Everything else on the server is denied unless you say otherwise.

View as policy code

policy.json

{
  "version": "1",
  "default": "deny",
  "tools": {
    "create_rich_media_ad_item": {
      "limits": [
        {
          "counter": "create_rich_media_ad_item_rate",
          "window": "minute",
          "max": 30,
          "scope": "grant"
        }
      ]
    }
  }
}

LIMIT THIS TOOL → Instant setup, no code required.

The button opens the PolicyLayer dashboard: create your workspace, connect AdButler, apply this rule, and every create_rich_media_ad_item call is checked against it from then on.

FAQ

Questions about create_rich_media_ad_item

What does the create_rich_media_ad_item tool do? +

Create a new rich media ad item. It is categorised as a Write tool in the AdButler MCP Server, which means it can create or modify data. Consider rate limits to prevent runaway writes.

What parameters does create_rich_media_ad_item accept? +

create_rich_media_ad_item accepts 12 parameters: name, width, height, creative, location, metadata, tracking_pixel, tracking_pixels, html_content_below, trusted_redirect_domains, expand_vertical_direction, expand_horizontal_direction. Required: name, creative. The full parameter table on this page comes from the server's own tool schema.

How do I enforce a policy on create_rich_media_ad_item? +

Register the AdButler MCP server in PolicyLayer and add a rule for create_rich_media_ad_item: allow, deny, rate-limit, or require approval. Point your MCP client at the PolicyLayer proxy URL and the rule is enforced on every call, before it reaches AdButler. Nothing to install.

What risk level is create_rich_media_ad_item? +

create_rich_media_ad_item is a Write tool with medium risk. Write tools should be rate-limited to prevent accidental bulk modifications.

Can I rate-limit create_rich_media_ad_item? +

Yes. Add a rate_limit block to the create_rich_media_ad_item rule in your PolicyLayer policy. For example, setting max: 10 and window: 60 limits the tool to 10 calls per minute. Rate limits are tracked per agent session and reset automatically.

How do I block create_rich_media_ad_item completely? +

Set action: deny in the PolicyLayer policy for create_rich_media_ad_item. The AI agent will receive a policy violation error and cannot call the tool. You can also include a reason field to explain why the tool is blocked.

What MCP server provides create_rich_media_ad_item? +

create_rich_media_ad_item is provided by the AdButler MCP server (adbutler/mcp-server). PolicyLayer sits as a proxy in front of this server to enforce policies before tool calls reach the server.

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