retail_media_esg_compliance
Audits retail media networks for ESG compliance by analyzing ad placements, tracking cookies, and verifying ethical advertising standards. Designed for ad_revenue_ops teams to ensure GDPR and sustainability compliance across digital retail platforms. Accepts domain lists or network identifiers as...
This record as markdown: /tools/io-github-getgapup-gapup-mcp/retail-media-esg-compliance.md
What retail_media_esg_compliance does on Gapup Mcp
AI agents call retail_media_esg_compliance to retrieve information from Gapup Mcp without modifying anything. It is typically the context-gathering step in research, monitoring, and reporting workflows, before the agent takes action elsewhere.
| Parameter | Type | Required | Description |
|---|---|---|---|
async | boolean | — | If true, returns a job_id immediately (<200ms) instead of waiting for the result. Poll the result with job_result(job_id). Use for slow tools to avoid client ti |
domains | array | — | List of retail media network domains to audit |
checkESG | boolean | — | Enable ESG advertising standards compliance check |
checkGDPR | boolean | — | Enable GDPR cookie tracking compliance check |
networkIds | array | — | List of retail media network identifiers |
Parameters from the server's own tool schema.
Why retail_media_esg_compliance is rated Low
This tool retrieves and analyzes compliance data from retail media networks to generate audit reports. It is fundamentally a read operation that examines existing configurations, tracking mechanisms, and advertising placements. While the domain (advertising compliance) and potential for misuse are security-relevant, the tool itself performs passive analysis and reporting.
From the tool's definition Tool performs auditing and analysis ('Audits retail media networks', 'analyzing ad placements', 'verifying ethical advertising standards', 'returns structured compliance reports') without modifying data.
Attacks that exploit this kind of access
The rule that runs retail_media_esg_compliance safely
PolicyLayer is an MCP gateway: it sits between your AI agents and Gapup Mcp, and checks every tool call against a rule you set before the call runs. Nothing changes on the server itself. For retail_media_esg_compliance, this is the rule to start with:
retail_media_esg_compliance is read-only, so it stays allowed. Everything else on the server is denied unless you say otherwise.
The button opens the PolicyLayer dashboard: create your workspace, connect Gapup Mcp, apply this rule, and every retail_media_esg_compliance call is checked against it from then on.
Questions about retail_media_esg_compliance
Audits retail media networks for ESG compliance by analyzing ad placements, tracking cookies, and verifying ethical advertising standards. Designed for ad_revenue_ops teams to ensure GDPR and sustainability compliance across digital retail platforms. Accepts domain lists or network identifiers as input and returns structured compliance reports with warnings and source references. Requires async:true to avoid timeout errors. It is categorised as a Read tool in the Gapup Mcp MCP Server, which means it retrieves data without modifying state.
retail_media_esg_compliance accepts 5 parameters: async, domains, checkESG, checkGDPR, networkIds. The full parameter table on this page comes from the server's own tool schema.
Register the Gapup MCP server in PolicyLayer and add a rule for retail_media_esg_compliance: allow, deny, rate-limit, or require approval. Point your MCP client at the PolicyLayer proxy URL and the rule is enforced on every call, before it reaches Gapup Mcp. Nothing to install.
retail_media_esg_compliance is a Read tool with low risk. Read-only tools are generally safe to allow by default.
Yes. Add a rate_limit block to the retail_media_esg_compliance rule in your PolicyLayer policy. For example, setting max: 10 and window: 60 limits the tool to 10 calls per minute. Rate limits are tracked per agent session and reset automatically.
Set action: deny in the PolicyLayer policy for retail_media_esg_compliance. The AI agent will receive a policy violation error and cannot call the tool. You can also include a reason field to explain why the tool is blocked.
retail_media_esg_compliance is provided by the Gapup MCP server (https://mcp.gapup.io/mcp). PolicyLayer sits as a proxy in front of this server to enforce policies before tool calls reach the server.
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