google_ads_remove_negative_keywords

google_ads_remove_negative_keywords

Server Google Ads MCP Server mikdeangelis/mcp-google-ads
Category Destructive
Risk class Critical
Parameters 00 required

What google_ads_remove_negative_keywords does on Google Ads MCP Server

AI agents call google_ads_remove_negative_keywords to permanently remove resources in Google Ads MCP Server — typically in cleanup and lifecycle workflows. It does its job in a single call, and there is no undo.

Why google_ads_remove_negative_keywords needs a policy

The tool name explicitly contains 'remove', indicating deletion of negative keywords from Google Ads campaigns. Removing negative keywords is likely irreversible (or at minimum a destructive action) as it would immediately affect ad targeting by allowing previously blocked search terms to trigger ads again, potentially causing unwanted ad spend.

From the tool's definition Tool name: google_ads_remove_negative_keywords; description is empty/uninformative.

Questions about google_ads_remove_negative_keywords

What does the google_ads_remove_negative_keywords tool do? +

google_ads_remove_negative_keywords. It is categorised as a Destructive tool in the Google Ads MCP Server MCP Server, which means it can permanently delete or destroy data. Block by default and require explicit approval.

How do I enforce a policy on google_ads_remove_negative_keywords? +

Register the Google Ads MCP Server MCP server in PolicyLayer and add a rule for google_ads_remove_negative_keywords: allow, deny, rate-limit, or require approval. Point your MCP client at the PolicyLayer proxy URL and the rule is enforced on every call, before it reaches Google Ads MCP Server. Nothing to install.

What risk level is google_ads_remove_negative_keywords? +

google_ads_remove_negative_keywords is a Destructive tool with critical risk. Critical-risk tools should be blocked by default and only enabled with explicit human approval.

Can I rate-limit google_ads_remove_negative_keywords? +

Yes. Add a rate_limit block to the google_ads_remove_negative_keywords rule in your PolicyLayer policy. For example, setting max: 10 and window: 60 limits the tool to 10 calls per minute. Rate limits are tracked per agent session and reset automatically.

How do I block google_ads_remove_negative_keywords completely? +

Set action: deny in the PolicyLayer policy for google_ads_remove_negative_keywords. The AI agent will receive a policy violation error and cannot call the tool. You can also include a reason field to explain why the tool is blocked.

What MCP server provides google_ads_remove_negative_keywords? +

google_ads_remove_negative_keywords is provided by the Google Ads MCP Server MCP server (mikdeangelis/mcp-google-ads). PolicyLayer sits as a proxy in front of this server to enforce policies before tool calls reach the server.

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