AI agents use create_image_ad_item to create or update resources in AdButler — usually the action step of a workflow, after the agent has gathered context. Every call changes real data in your AdButler environment.
| Parameter | Type | Required | Description |
|---|---|---|---|
name | string | Yes | Ad item name |
width | number | — | Ad width in pixels (defaults to 0) |
height | number | — | Ad height in pixels (defaults to 0) |
creative | number | — | Image creative ID (mutually exclusive with creative_url) |
location | string | — | Click-through URL |
metadata | object | — | Custom metadata key-value pairs |
html_target | string | — | Window/frame for destination URL (e.g. "_blank") |
creative_url | string | — | URL to image file — PNG, JPEG, or GIF (mutually exclusive with creative) |
html_alt_text | string | — | Alt text for the image |
tracking_pixel | string | — | Third-party tracking pixel URL |
tracking_pixels | array | — | Array of tracking pixel URLs |
html_content_below | string | — | HTML content below the ad item |
Parameters from the server's own tool schema.
This tool creates a new image ad item (banner) in the AdButler advertising management system. Creation of marketing assets is a reversible Write operation — the ad item can be modified, archived, or deleted later. It does not execute arbitrary code, destroy data irreversibly, or involve financial transactions directly.
From the tool's definition Tool name 'create_image_ad_item' with description 'Create a new image ad item (banner)' indicates creation of a new advertising asset. The verb 'Create' and the fact it produces a new ad item confirms a Write operation.
Risk signalsHigh parameter count (13 properties)
Attacks that exploit this kind of access
Create a new image ad item (banner). It is categorised as a Write tool in the AdButler MCP Server, which means it can create or modify data. Consider rate limits to prevent runaway writes.
create_image_ad_item accepts 12 parameters: name, width, height, creative, location, metadata, html_target, creative_url, html_alt_text, tracking_pixel, tracking_pixels, html_content_below. Required: name. The full parameter table on this page comes from the server's own tool schema.
Register the AdButler MCP server in PolicyLayer and add a rule for create_image_ad_item: allow, deny, rate-limit, or require approval. Point your MCP client at the PolicyLayer proxy URL and the rule is enforced on every call, before it reaches AdButler. Nothing to install.
create_image_ad_item is a Write tool with medium risk. Write tools should be rate-limited to prevent accidental bulk modifications.
Yes. Add a rate_limit block to the create_image_ad_item rule in your PolicyLayer policy. For example, setting max: 10 and window: 60 limits the tool to 10 calls per minute. Rate limits are tracked per agent session and reset automatically.
Set action: deny in the PolicyLayer policy for create_image_ad_item. The AI agent will receive a policy violation error and cannot call the tool. You can also include a reason field to explain why the tool is blocked.
create_image_ad_item is provided by the AdButler MCP server (adbutler/mcp-server). PolicyLayer sits as a proxy in front of this server to enforce policies before tool calls reach the server.
Every MCP server has a record like this.
Type a name, get the same breakdown: verified identity, auth posture, risk grade, capabilities, recommended policy.
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