send_reddit_ads_conversions
Report conversions to Reddit server-side — purchases, leads, sign-ups, or your own custom events — so Reddit can attribute them to the ads that caused them and optimise delivery toward them. This is what makes a CONVERSIONS campaign work; without it Reddit optimises blind. Send events as close to...
This record as markdown: /tools/hermoso/send-reddit-ads-conversions.md
What send_reddit_ads_conversions does on Hermoso
AI agents use send_reddit_ads_conversions to create or update resources in Hermoso, usually the action step of a workflow, after the agent has gathered context. Every call changes real data in your Hermoso environment.
Why send_reddit_ads_conversions is rated Medium
An AI agent can call send_reddit_ads_conversions faster than any human can review: one bad instruction and it creates or modifies resources in Hermoso by the hundred, each call as confident as the last.
Risk signalsBulk/mass operation — affects multiple targets
Attacks that exploit this kind of access
The rule that runs send_reddit_ads_conversions safely
PolicyLayer is an MCP gateway: it sits between your AI agents and Hermoso, and checks every tool call against a rule you set before the call runs. Nothing changes on the server itself. For send_reddit_ads_conversions, this is the rule to start with:
send_reddit_ads_conversions stays usable, but capped: an agent stuck in a loop can't make hundreds of changes a minute. Everything else on the server is denied unless you say otherwise.
The button opens the PolicyLayer dashboard: create your workspace, connect Hermoso, apply this rule, and every send_reddit_ads_conversions call is checked against it from then on.
Questions about send_reddit_ads_conversions
Report conversions to Reddit server-side — purchases, leads, sign-ups, or your own custom events — so Reddit can attribute them to the ads that caused them and optimise delivery toward them. This is what makes a CONVERSIONS campaign work; without it Reddit optimises blind. Send events as close to real time as you can: Reddit REFUSES anything older than seven days, and deduplication against the browser pixel only works inside two days. Pass ordinary email addresses and phone numbers — they are canonicalised and SHA-256 hashed on our server before they reach Reddit, and a value you already hashed is passed through untouched. The more match keys per event (email, phone, clickId, uuid, externalId, IP + user agent) the better the attribution. Set conversionId on every event if you ALSO run the browser pixel, or the same purchase is counted twice. Costs no credits and spends no ad money — this is measurement. Needs the. It is categorised as a Write tool in the Hermoso MCP Server, which means it can create or modify data. Consider rate limits to prevent runaway writes.
Register the Hermoso MCP server in PolicyLayer and add a rule for send_reddit_ads_conversions: allow, deny, rate-limit, or require approval. Point your MCP client at the PolicyLayer proxy URL and the rule is enforced on every call, before it reaches Hermoso. Nothing to install.
send_reddit_ads_conversions is a Write tool with medium risk. Write tools should be rate-limited to prevent accidental bulk modifications.
Yes. Add a rate_limit block to the send_reddit_ads_conversions rule in your PolicyLayer policy. For example, setting max: 10 and window: 60 limits the tool to 10 calls per minute. Rate limits are tracked per agent session and reset automatically.
Set action: deny in the PolicyLayer policy for send_reddit_ads_conversions. The AI agent will receive a policy violation error and cannot call the tool. You can also include a reason field to explain why the tool is blocked.
send_reddit_ads_conversions is provided by the Hermoso MCP server (https://app.hermoso.ai/mcp). PolicyLayer sits as a proxy in front of this server to enforce policies before tool calls reach the server.
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